I consider myself perhaps a younger member (39) and can understand folks of my generation perhaps not being drawn to old Jag's as much or having the opportunity to experience them. I'm lucky that I caught the bug ;) Perhaps more "new media" that is interconnected / shared like Facebook? I love the JCNA forum but its a bit hidden if you don't know where to look. See if the North Texas club can do a facebook page and "friend" local Jag dealerships and members...maybe that will get the word out? Good luck!!